SUSTAINABILITY AT CANDOR
All of our Candor garments are lovingly created with deadstock fabrics, a way to lighten our carbon footprint in an industry that is notoriously wasteful and detrimental to our earth’s wellbeing. Deadstock material can come from many different sources: a roll of fabric that was dyed the wrong colour, leftover material from massive fast-fashion production runs, fabric with minor flaws. Some of the deadstock fabrics we are using could be compared to fine wines, spending decades in cellar storage until they are unearthed and appreciated, like forgotten treasure. We are proud to say that we can rest easy knowing that these deadstock fabrics are being used for sustainable creative projects, rather than spending the next 200 years decomposing in fashion’s graveyard. Read more about what using deadstock fabric is all about here.
We use tissue paper & twine for packaging up our orders – our sturdy tissue paper is sourced from a local, women-run company, Tish & Shoo, made from 100% recycled materials. We also source our eco-twine from this same company, which is 100% eco-friendly. For a personal touch, we also use recycled card and watercolours to create personalised name-tags for customers’ parcels – it’s the little details that count!
We have teamed up with proudly local and sustainable brand Growing Paper for our unique business cards. Growing Paper makes hand-made recycled paper embedded with indigenous seeds and we could not have dreamed of a more perfect match for our motto. We plan on including one of these unique business cards in every order, so, once you’ve received your garments, you can literally ‘plant the seed’ by crumpling and burying our business cards in some soil and caring for the seedlings that will sprout. This is a direct reflection of the movement we hope to build from our brand.
There is lots of fabric waste in the fashion industry, and inevitably (like all fashion business) that constitutes so much of our waste. However, we do not just sweep up the scraps and send them off to the dump, which, unfortunately, is often the case. We use our bigger fabric offcuts to make scrunchies to gift to our customers, as well as other upcycled projects such as face masks, dog collars, and even moon bags. As for the rest of our scraps, we supply material to homeless entrepreneurs in Woodstock, one favorite in particular is a fellow we call “Lappies”. He is a bright light of energy in the cut, make, trim (CMT) room and is always so happy and excited to see what he will be able to make from what we have leftover. When it comes to our minor flaw garments, we make sure that no item is left to waste away in storage. Every Friday, we have Flash Sale on our Instagram story where we sell these flawed items at a discount. We want to make sure that every garment we make (minor flaws or not!) finds a loving home, and will never be tossed aside to be forgotten.
Established local label-making company Wunderlabel supplies our classic black & white Candor labels for our garments. These high-quality labels are strictly made from recycled fibres, which are then processed and rewoven for our branding – quintessentially Candor.
Our free Friday parcel pick-ups mean that we can offer a better alternative to the pressure that using courier services puts on the environment, and it also means that we get to reward those supporting local entrepreneurs. This is also the reason we offer a R50 local delivery service on Mondays for certain suburbs – we are able to provide work for a driver, while eliminating the need for a plastic courier bag. For our couriered parcels, we use completely biodegradable and compostable courier bags, supplied by Mielie Mailer, a local brand striving to create a greener world. On top of the versatile recyclability of their bags, Mielie Mailer boast carbon negative delivery, which means that the carbon emissions which result from delivery, i.e. the pollution which cars, planes and other motor vehicles make, are calculated and then offset by double that amount. For example, if a delivery emits 110grams of pollution, Mielie Mailer offset 220grams by planting trees (which naturally absorb C02 and release oxygen).